Your designer just finished a set of beautiful Photoshop files for your next display campaign. Now someone needs to turn those layered PSDs into animated …
Change is in the air for the display advertising industry. Google AMP ads are gaining attention as the ads of the future. Google also announced …
It’s official – Digitaland (Digital Creative Production) is a DoubleClick Certified Marketing Partner! Sounds fancy, but what does that mean for you as a digital …
One of the toughest parts about building effective ads for Online display campaigns is coming up with creative banner ideas that boost your target KPIs. …
Want to know the secret ingredient to building effective banner ads and making the most of your next display ad campaign? Planning and organization. Lots of …
There are few things that cause digital marketers more distress than the uncertain or distracted prospect. Luckily, that’s where dynamic remarketing comes in to save …
Pop quiz: What are the most effective ads? Answer: The ones that get seen. As awareness of ad fraud and viewability issues in the display …
We frequently work with brands that are new to the world of rich media ads. Most of them have used standard banner ads in the …
As much as digital marketers talk about the importance of A/B testing, it’s still unnerving to pour your creative energy and resources into a banner …
Have you ever noticed a banner ad ‘following’ you as you browse the internet? If so, you’ve seen first-hand the power (or poor execution, depending …
