Digitaland Advertising Blog

While there have been a lot of interesting tidbits of news on display advertising last week (Google’s ad price decline, for instance, or Fox Sports’ …

Despite being cutting-edge in the realm of the digital, rich media banner ads advertising still takes a lot of cues from real world advertising. While …

Viral videos. Who doesn’t love them? Marketers and creative agencies absolutely adore them – they’re always trying to come up with the next viral video …

In an abstract sense, creative display ads are simply more effective than text-based links or banners. Not only are they more attention-grabbing, but they are …

What metrics are you currently using to measure the efficacy of your display ads and rich media investments? Clicks, dwell time, actions, a combination of …

Digital Banner Production Have you ever seen a magic trick? Have you ever seen the impossible performed right before your eyes? What if you could …

Every Digital creative agency in the Online Advertising industry knows that once you completed your banner ad production it’s not really the end of the …