Digitaland Advertising Blog

True or false? Original digital video content: Will soon be as important as original TV programming Reaches audiences that TV can’t Is more engaging than …

As the Interactive Advertising Bureau (IAB) prepares to roll out a new set of IAB Standard Banner and Ad Guidelines for 2017, the online advertising …

Nowadays, advertisers aren’t competing for dollars. They’re competing for attention. And it’s no secret that interactive ad formats (think ads with games or 360 ads …

Want a great way to build engagement with your audience and increase brand awareness? Take a cue from your childhood and tap into the possibilities …

In case you haven’t heard, Flash-based ads are on their last legs. HTML5 banner ads are the new kid on the block when it comes …

When digital media teams look for ways to better manage digital production for their interactive websites, they’re not just looking for surface-level tactics. They want …

Earlier this year, Google announced that as of January 2, 2017, it would no longer support Flash display ads on the Google Display Network or …

The end of year is a time of review and reflection. Brands are looking for last-minute tips to boost their digital banner production and drive …

HTML5 game ads – banners The reason we have survived and thrived for so long is that we evolved. It is has allowed us to …